Fusion Flavors

The Fusion Flavors logo was created for a retail design concept project. The fictional company is an international gourmet experience that celebrates a global culinary culture.

Common eating utensils from across the globe come together in the focal point that also forms the tittle of the “i” in fusion.

A brush script typeface is used to lend a humanistic feel, with a secondary modern san-serif typeface to help anchor the design and act as primary typeface for interior informational signage and publications.