NYC Planning Studio

The IKEA Planning Studio is an inspirational, convenient
and accessible touchpoint for affordable small space living solutions.

Sometimes your ideas are bigger than the 6 train

  • The customer can plan and order complex home furnishing projects with services alongside specialist support from IKEA co-workers.

  • reflective – solutions based on the real needs, concerns, and budgets of people living in Manhattan

  • strategic – present a curated selection of the range that benefits the customer

  • simple – solutions in design, in process, in actuality

  • innovative – digital tools that allow customers to browse, plan, and shop the complete offer

Multi-functional purpose

The “planning lite” areas are found on the second level centrally located within the living/kitchen/bed storage areas of the furniture showroom.

The use of color and repetition display techniques on elevated walls create a striking visual presence that serves as a menu of options supporting the planning process and identifier of the space. 

Floor cabinets with custom waterfall countertops provide space for digital tools, point of purchase, knobs, handles, and counter top samples, as well as providing ample surface space for planning or hosting in-store events.

You can do it yourself, but you don’t have to

The lower level is the heart of the Planning Studio: containing a smart room setting, customer check-in and greeting counter, rest area, individual and private one-on-one planning spaces, and practical and inspirational displays highlighting the flexibility and adaptability of the range.

Custom fixtures were created to house accessories, frames, samples, and door menus, along with birch partitions to provide privacy and comfort and bring a sense of warmth and Swedish design to the space.

Commercial, functional, and atmospheric lighting support the range presentation and contribute to a welcoming environment.